A hairstylist-developed and approved haircare line with over 45 high-performing, easy-to-use products. These award winning and high quality formulas are cruelty, paraben, sulfate, and soduim chloride free. Products include luxurious shampoos and conditioners that cleanse and condition without harsh chemicals or heavy residues, and styling and finishing products that are versatile enough to achieve any look or style.

Organic Way (Oway) is the world’s first professional organic hair color, care and styling line with  biodynamic, organic, and fair trade ingredients. Green chemists hand select the highest quality formulations to achieve professional results without the use of common salon toxins.

Natural hair care for the modern minimalist. We believe transparency is the key to clean beauty and that healthy hair is the foundation for any style. Vegan-friendly, silicone-free, formulated with up to 98% plant-based and naturally-derived ingredients and featuring superfood ingredients like apple cider vinegar, coconut oil, mango seed butter, rosehip oil and hydrolyzed quinoa. Plus, essential oil-based fragrances that provide more than just a wonderful smell. Natural is healthy hair from the inside out.

High performance innovation that highlights consciousness, integrity & well-being through the use of pulverized precious gemstones & natural botanicals. Every product we formulate is free of parabens, sulfates, phthalates, dyes, gluten, GMOs, and is always cruelty-free. In fact, our products are Leaping Bunny Certified!